CharacterQuilt × Navan

Four campaigns. One afternoon.
Designed by AI, finished by humans.

A complete set of campaigns built for Navan. Landing pages, display ads, decks, one-pagers, ebook covers, and nurture sequences across four B2B angles.

100+
Assets
4
Campaigns
0
Designers harmed

Four campaign angles for one T&E platform.

Two named-account ABM plays, one regulated-vertical pitch, and one anti-incumbent switch motion. Each campaign carries its own narrative, hero stat, customer-proof analog, and design system tuned to Navan's real brand.

1
ABM · Peer comparison

OpenAI

"The travel platform Anthropic chose." Built for the pace of frontier-lab hiring.

Hyperscale headcount AI-lab onboarding 60s to compliant travel
2
ABM · Engineering-grade

Stripe

"Travel and expense, with the same bar Stripe sets for itself." API-clean ERP sync, real-time policy.

Fintech operator SOX audit trail Engineering-led finance
3
Vertical · Compliance-built-in

Life sciences

"Sunshine Act reporting, baked in." HCP NPI tagging at point-of-spend, PhRMA Code enforcement.

Pharma · biotech Sunshine Act Open Payments
4
Anti-incumbent · Switch motion

Outgrowing Concur

"When Concur is your reimbursement bottleneck." 12 days to 18 hours, on the same headcount.

Mid-market scale-ups Switch playbook 6-week migration
Campaign 1 · ABM · OpenAI

The travel platform Anthropic chose.

5,000+ employee target Anthropic peer comparison 60s onboarding stat
OpenAI landing page
Landing page
landing-openai.html
Click to open in new tab
Master ad 1
Master ad #1 · DARK
"The travel platform Anthropic chose."
1024 × 1024 · social + display master
Master ad 2
Master ad #2 · LIGHT
"From signed offer to first business trip in 60 seconds."
1024 × 1024 · social + display master
Ebook cover
Ebook cover
"The Frontier-Lab Playbook"
Email header intro
Email header · intro
"Frontier labs run on Navan."
Email header closing
Email header · closing
"Thirty minutes. One conversation."
7 sizes × 2 ads
Platform-resized ads
14 variants — Meta, LinkedIn, display banners
Click to view all sizes
Sales deck
Sales deck
8 slides · 1200×675
Open in new tab
One-pager
One-pager
Magazine layout
Open in new tab
3 emails · intro · proof · close
Nurture email sequence
Intro → proof → closing
Click to view all 3
Campaign 2 · ABM · Stripe

Travel and expense, at the bar Stripe sets for itself.

8,000-employee target Affirm + Carta peer proof Fintech operator angle
Stripe landing page
Landing page
landing-stripe.html
Click to open in new tab
Master ad 1
Master ad #1 · DARK
"Travel and expense, with the same bar Stripe sets for itself."
Master ad 2
Master ad #2 · LIGHT
"1.4M booking transactions. 99.97% policy compliance."
Ebook
Ebook cover
"T&E at Stripe scale"
Email header intro
Email header · intro
"Same bar. Different category."
Email header closing
Email header · closing
"Built for builders."
7 sizes × 2 ads
Platform-resized ads
14 variants
Sales deck
Sales deck
8 slides · 1200×675
One-pager
One-pager
Magazine layout
3 emails · intro · proof · close
Nurture email sequence
3 emails
Campaign 3 · Vertical · Life sciences

Sunshine Act reporting, baked in.

Pharma · biotech · med device HCP NPI tagging at point-of-spend PhRMA Code · FCPA workflows
Life Sciences landing page
Landing page
landing-life-sciences.html
Master ad 1
Master ad #1 · DARK
"Sunshine Act reporting, baked in."
Master ad 2
Master ad #2 · LIGHT
"Pharma teams stopped patching it together."
Ebook
Ebook cover
"Life Sciences T&E Compliance Handbook"
Email header intro
Email header · intro
"Compliance is non-negotiable."
Email header closing
Email header · closing
"Thirty minutes. One walkthrough."
7 sizes × 2 ads
Platform-resized ads
14 variants
Sales deck
Sales deck
8 slides · 1200×675
One-pager
One-pager
Magazine layout
3 emails · intro · proof · close
Nurture email sequence
3 emails
Campaign 4 · Anti-incumbent · Outgrowing Concur

When Concur is your reimbursement bottleneck.

Mid-market scale-ups Lyft · Shopify · GitLab · Carta switchers 6-week migration
Outgrowing Concur landing page
Landing page
landing-outgrowing-concur.html
Master ad 1
Master ad #1 · DARK
"When Concur is your reimbursement bottleneck."
Master ad 2
Master ad #2 · LIGHT
"Modern T&E. Mid-market price."
Ebook
Ebook cover
"Outgrowing Concur"
Email header intro
Email header · intro
"Concur was built for 2002."
Email header closing
Email header · closing
"Thirty minutes. Side by side."
7 sizes × 2 ads
Platform-resized ads
14 variants
Sales deck
Sales deck
8 slides · 1200×675
One-pager
One-pager
Magazine layout
3 emails · intro · proof · close
Nurture email sequence
3 emails